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Flash web templates
NEW YORK -- New Features Put Easy-to-Build, Professional-Looking Web Sites at the Fingertips of Small Business Owners
Register.com, Inc. (Nasdaq:RCOM), a leading provider of global domain registration and Internet services, today announced the introduction of new Flash-based animated templates and interactive Web form capabilities into its flagship do-it-yourself Web site building solution, WebSiteNOW!(TM)(WSN). With WSN, small business owners have a simple, straightforward method for building a contemporary, sleek, professional-looking Web site without the cost or time resources traditionally involved in hiring a professional Web designer.
Register.com has launched 40 new design templates, each of which are highly customizable with pictures, logos, content, and now, a choice of a variety of Flash-animated graphics. The templates are reflective of today's leading design standards and offer customers superior quality results that are easy to achieve.
"As a small business owner, I rely on my Web site to build my brand and help attract new customers. WebSiteNOW! has always been exceptionally easy to use, and the new templates are a great upgrade," said John Debold, who spearheads www.bcafinancialservices.com. "I revised my site quickly and easily, and since I did, I've received many compliments on the new look and feel."
Register.com has also introduced a new tool for easily integrating Web forms into WSN templates, making it simple for customers to collect data that is imperative for marketing purposes and to build a client database. Web forms can also be used to compile a newsletter subscriber list, conduct opinion polls or customer satisfaction surveys, or enable visitors set up appointments directly from the site. By allowing information to flow interactively between customer and business owner, businesses can help foster customer loyalty and improve overall customer experience. Users can customize Web forms, augmenting default forms for contact information or product inquiries, or build forms completely from scratch. Individual preferences dictate whether or not information submitted in online forms are e-mailed to the site owner in a format easy to import into a spreadsheet or in easily readable text within the body of the e-mail.
"Perhaps even more so than at large enterprises, Web sites are a valuable sales channel for small business owners, and it is imperative to the credibility of their business that they present a strong, professional image on the Web. With these new features, our WebSiteNOW! tool is not only among the most sophisticated DIY options from a design perspective, but also it helps customers use their Web sites as more than just one-sided marketing tools," said Peter Forman, CEO of Register.com.
There is no additional charge for WebSiteNOW! Web forms or the new Flash-animated templates, and all new WSN packages are backed by a 30-day money-back guarantee. A five-page WSN site is available for $49 a year, and like all of Register.com's products and services, WebSiteNOW! is backed by Register.com's exceptional live customer service team 24 hours a day, 7 days a week by calling toll free (877) 791-4446.
The customer service team at Register.com is also available to provide strategic direction on how to make Web form content more effective. Some of these tips include:
--Keep forms short. Collect only the information you need. For instance, if you don't plan on faxing anything, don't bother asking for a fax number.
--Whenever you ask for an email address, add a link to your privacy policy, or clearly inform customers of what you intend to do with their contact data.
--A "required" marker, usually an asterisk and often in red, is a common convention of Web forms. Showing users which field must be completed helps avoid frustrating errors.
--Don't bother with a "reset" or "cancel" button that clears all fields. Visitors don't typically use them to edit information, but they do occasionally click them by mistake (especially if they appear close the "submit" button).
--Make sure your form fields are left-aligned. It looks clean and makes forms easier to complete.
Additional information can be found on the Register.com homepage (www.register.com).
About Register.com
Register.com, Inc. (www.register.com) is a leading provider of global domain name registration and Internet services for businesses and consumers that wish to have a unique address and branded identity on the Internet. With approximately three million domain names under management, Register.com has built a brand based on quality domain name management services for small and medium sized businesses, large corporations, as well as ISPs, telcos and other online businesses. The company was founded in 1994 and is based in New York.
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